1st Edition

The Black Culture Industry





ISBN 9780415120838
Published July 25, 1997 by Routledge
216 Pages

USD $75.95

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Book Description

Cashmore's controversial study argues that black culture has been converted into a commodity, usually in the interests of white owned corporations. Using detailed studies of the marketing of Motown, Michael Jackson and the Artist Formerly Known as Prince, Cashmore suggests that inflating the significance of this commodified 'black culture' may actually be counter-productive in the struggle for racial justice.