1st Edition

High-Impact Sales Force Automation
A Strategic Perspective



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ISBN 9781574440935
Published April 3, 1997 by CRC Press
296 Pages

USD $140.00

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Book Description

What exactly is sales force automation? The idea is simple - using technology to maximize sale productivity, minimize cost and enhance customer service. This "ultimate competitive weapon" can streamline the sales process, target the right customers and dramatically eliminate downtime and waste. And in today's competitive sales climate, effective ti